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The Marketplace: Online Business | Marketing | Finance| Lifestyle

The Marketplace is a weekly podcast posted every Sunday and hosted by Priest Willis, Sr. The podcast is created with you in mind and talks with a variety of industries such as education, business, sports, comedy, entrepreneurship and more!
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Now displaying: 2020

The Marketplace is a weekly podcast posted every Sunday and hosted by Priest Willis, Sr. The podcast is created with you in mind and talks with a variety of industry leaders in business, education, music, sports, comedy, entrepreneurship and more!

Mar 29, 2020

Chris Matyszczyk is a writer, speaker and adviser to corporations and individuals.

He currently advises corporations and individuals on content creation, advertising and marketing through his company HOWARD RAUCOUS LLC. His clients have comprised some of the world’s largest corporations, as well as some of the more quirky small brands — and even some very strange people.

He’s also a columnist CNET, Chris created the CNET column TECHNICALLY INCORRECT, which now appears on ZDNET.

Mediapost named him the Most Influential Person on Madison Avenue. He’s also been named the Most Influential Content Marketer in the US. He also wrote one of the 20 Most Read Posts on the Web Since 2009. (It was one about engineers and idiots, naturally.)

More recently, he also created another column on Inc.com called Absurdly Driven. There, he turns his twisted eye and fingers to all parts of business, especially airlines (which I also have a "twisted eye on).

 

Sponsor/Partnership

The Beginner’s Guide To Outsourcing Your Business: Find, Hire, and Build Your Team Virtually Today! $2.99 Ebook on Amazon. Step-by-step guide every entrepreneur needs to build his or her business with the asset of working with virtual employees. Focusing on business growth, giving you the time to work less in the business and more time working on the business.

Mar 21, 2020

As a youth, Corey Pegues was a criminal. As an adult, he became a high-ranking police officer. Corey, a native of Queens, retired from the NYPD as a deputy inspector in 2013, after twenty-one years of service.

We talk about Corey's life and book Once a Cop: The Street, the Law, Two Worlds, One Man in which he opens up about why he joined the New York Police Department after years as a drug dealer. Corey speaks honestly about the poor choices he made while coming of age in New York City during the height of the crack epidemic. He’s equally candid about why he turned his life around, and takes you inside the NYPD, where he becomes a decorated officer despite bureaucratic pitfalls and discriminatory practices. Written with the voice and panache of someone who knows the streets, Once a Cop is a credible and informative look at the forces that lead some into a life of crime and what it means to make good on a second chance.

Hustler, Police Officer, Executive
 

Sponsor/Partnership:

Blooom – Your 401k could earn more. Take a minute to link up your 401k to and maximize your investments. For $10/ month, we manage your nest egg so you can enjoy life.

Mar 16, 2020
Comedy Hype founder Jon Williams sits down with me for a rare interview on comedy, building his Youtube Channel and more. After listening to this interview, you'll hear why I'm excited to see the growth of this platform.
 
Jonathan is an Atlanta-based entrepreneur who created a digital platform ComedyHype.Com,that focuses on comedy and the entertainers who make us laugh. He credits his early awareness of the Internet’s influence in videos in watching the early success of Q, founder of World Star Hip Hop. People are getting most of their laughs online and J. Will hopes his platform can be at the forefront of distribution in that field. 
 
Jonathan and I discuss...
  • The beginnings of business and finding the white space
  • Failure in business
  • YouTube being sustainable
  • The growth of comedy
  • Building a brand
  • Taking an "L" in an opportunity with Kevin Hart and the LOL Network
  • Mount Rushmore of Comedy 
  • and more!

Sponsor/Partnership:

Blooom – Your 401k could earn more. Take a minute to link up your 401k to and maximize your investments. For $10/ month, we manage your nest egg so you can enjoy life.

Mar 9, 2020

I had the pleasure of joining my friend Robert Glover aka as Brix of Brix Fitness on his podcast where we talked about mental health. Rob has joined this podcast in the past to talk about his journey into becoming a very successful YouTuber and businessman and he’s shared some of his struggles on his platform along the way.
Mental Health has been thankfully and increasingly growing topic in the world and especially in the entrepreneur community and more. How does your work and ambition influence your mental state?

In this episode, Rob and I openly tackle this sensitive but needed discussion from the viewpoint of business owners, but really look at in a way that is relatable for almost anyone. Rob and I discuss our own struggles and experiences with anxiety (mine), depression (his) and then go on to unpack some of the ways they each manage these challenges.

We also talk about breaking the stigma and finding ways to be great along the way.. This is one of the least business-centered episodes of the show, but you don’t want to miss this one.

Article published in Feedfront Magazine: Mentally Breaking Down Your Hustle

Other Resources mentioned in the show:

Never Eat Alone by Keith Ferrazzi (book)

The Happiness Advantage by Shawn Achor (book)

Choosing To Cheat by Andy Stanley (book)

Sponsor/Partnership

Dapper Black Box is the first and only subscription service for the conscious gentleman. Get monthly deliveries of 3-4 fashionable accessories (e.g. ties, socks, lapel pins, etc.) and toiletries (e.g. moisturizers and oils) at only $28/month (retail up to $70). Committed to providing different items from different black-owned brands each month. Free shipping within the US. Use the Code: DBBXBLK to Get 20% off TODAY!

Mar 1, 2020

As a longtime film and TV producer, Cheryl Miller Houser has become used to the fact that each production becomes its own business enterprise and creating her own company Creative Breed made it a natural investment to follow 6 (8 total including partners) young entrepreneurs in Detroit trying to find their footing in the documentary that I found on Netflix called ‘Generation StartUp‘.

Generation Startup takes us to the front lines of entrepreneurship in America, capturing these entreprenuer’s stories. This film that Cheryl and Co-Directed with Academy Award winner Cynthia Wade celebrates risk-taking, urban revitalization, and diversity while delivering a vital call-to-action—with entrepreneurship at a record low, the country’s economic future is at stake.

Cheryl also tells her story of stepping out and creating her own company  which was designed to create emotionally engaging content that inspires people to think, feel and take action like this. The goal is to share masterful story-telling across all media/multi-platforms.

 

We also discuss Detroit’s rise a bit more in a blog post you should check out called More than Profit

Sponsor/Partnership
Thrive Themes Blazingly fast WordPress templates and plugins, built to get more traffic, more subscribers, more clients and more customers for you.

Additional Links

Venture for America

Women Rising

michipreneur

Detroit Is Beckoning to Tech Entrepreneurs

Feb 24, 2020

Jesse Jones is the FIRST lawyer we’ve had on the show to try and help answer questions for you on why having a lawyer is important, how to best use that lawyer when starting your business and more.  In 2006, he graduated magna cum laude with bachelor’s degree in exercise science from Eastern University in Philadelphia, Pennsylvania. Jesse earned his law degree in 2009 from the Wake Forest University School of Law.

Jesse has been working with the Law firm Forrest Firm here in Raleigh-Durham which is jesse-jones-forest-firmsmy personal firm and why I thought it would be good to have him on and speak with you. Jesse and his firm are well grounded in the startup space and have a developing partnership with American underground a google supported co-working space that you’ve heard me talk about in the past. His areas of focus are Specific start-up counseling, seed, venture capital, and debt financings, mergers and acquisitions, and the negotiation and structuring of a wide range of contracts and transactions. Jesse and I cover;

  • His role at Forest Firms
  • How you find the right lawyer?
  • Some massive missteps you’ve seen others take in business?

Other Business Law Related Questions:

    • The two most important legal steps you should take when starting your business.
    • Why you can’t afford to cut corners with your privacy policy or terms and conditions.
    • What to do when someone copies your content online.
    • Pros and cons for common ways to structure your business.
    • What you should know about starting your business in a different state.
    • Tips for trademarking your brand and copyrighting your content.
 
 
Feb 17, 2020
I’m delighted to interview Mick West, founder of Metabunk.orgContrailscience.com, I first heard of Mick on the Joe Rogan Podcast. Micks’s first claim to fame was as a video game developer, one of the founders of the studio that made the “Tony Hawk Pro Skater” series.   We talk about how we got his start debunking, conspiracy theories, contrails, vaccines and how listeners can get involved in promoting scientific and rational viewpoints. The highlight is his book  Escaping the Rabbit Hole which is a manual for adopting West’s style of engagement.
 
As he tells his own story in the book, even then he was interested in the irrational ideas people spread around the office and online; cashing in his stock options let him take up his “hobby of debunking more seriously.
 
We talk about how we got his start debunking, conspiracy theories, contrails, vaccines and how listeners can get involved in promoting scientific and rational viewpoints. The highlight is his book  Escaping the Rabbit Hole which is a manual for adopting West’s style of engagement.
 

Sponsor/Partnership

The Beginner’s Guide To Outsourcing Your Business: Find, Hire, and Build Your Team Virtually Today! $2.99 Ebook on Amazon. Step-by-step guide every entrepreneur needs to build his or her business with the asset of working with virtual employees. Focusing on business growth, giving you the time to work less in the business and more time working on the business.

 
Feb 3, 2020
Alfred A. Edmond Jr. is SVP & Executive Editor-at-Large of Black Enterprise, responsible for providing brand, marketing and content leadership as a member of BEs senior management team. Alfred is a widely recognized expert on personal finance, entrepreneurship, mentorship, leadership development and the practical application of faith in daily living. 
 
He is also known for his A Grown Man Knows content on the values and behaviors of responsible, life- affirming manhood, which has garnered enthusiastic appreciation.

 

Alfred and I discuss:
    • Start in Journalism
    • The beginning of working @ Black Enterprise
    • His First assignment (story)
    • Remembering Reginald F. Lewis
    • The shift in media
    • Black Enterprise stake in events
    • The Grown Zone
    • and much more….

Other Resources:

I Am College Material!: Your Guide to Unlimited College, Career, and Life Success

Deal of the year – Reginald F. Lewis (Black Enterprise article)

Sponsor/Partnership

Blooom – Your 401k could earn more. Take a minute to link up your 401k to and maximize your investments. For $10/ month, we manage your nest egg so you can enjoy life.

Jan 13, 2020
Author and international keynote speaker, Roger is a recognized expert in the use of brain and behavior research to improve marketing, sales, customer experience and corporate culture. He has worked with companies ranging from Fortune 500 firms to entrepreneurial startups to enhance their digital and conventional marketing.
 
As well as authoring Friction: The Untapped Force that Can Be Your Most Powerful Advantage, Roger has also written the best-selling Brainfluence: 100 Ways to Persuade and Convince Consumers with Neuromarketing which has been translated into nine languages.
In addition, Roger writes the popular blog Neuromarketing and a column at Forbes.com. He founded Dooley Direct, a consultancy, and co-founded College Confidential, the leading college-bound website, which was acquired by Hobsons, a unit of UK-based DMGT, where Roger served as Vice President of Digital Marketing after the acquisition.
 
Roger's new book takes you step-by-step through the process of:
  • Empowering frank conversations
  • Guiding individual and team behaviors
  • Getting ahead of friction
  • Optimizing the customer experience
  • Building a frictionless corporate culture
Combining scientific research with real-life examples of leaders who have conquered business friction, Roger shares with us his thoughts on how to identify roadblocks, alter them for the benefit of both business and customer, and create positive, lasting change.

Sponsor/Partnership:

Blooom – Your 401k could earn more. Take a minute to link up your 401k to and maximize your investments. For $10/ month, we manage your nest egg so you can enjoy life.

Jan 5, 2020

The story of how Jack Daniel's began his distillery through the help of an enslaved African-American, Nearest Green is no longer an open "secret". Fawn Weaver, Owner and CEO was in Singapore and read a New York Time article written by Clay Risen (who has some amazing articles btw) that forever changed Fawn's life and the landscape of the whisky industry. Fawn is an American investor, historian, relationship blogger, and best-selling author. Seems it was destiny for her to share Nearest Green's story.

Jack Daniel was apprenticed in his youth to a Tennessee-based Lutheran preacher, grocer, and distiller named Dan Call. Green was a master distiller who was also owned by Call. Green would go on to teach Jack Daniel everything he knew about the art of distillation and the operation of a whiskey still.

Though Jack publicly praised his mentor, the brand that lived on long after ignored him. Green was written out of the Jack Daniel’s brand backstory—even though he was mentioned in Daniel’s official biography over 50 times. Fawn uncovered thousands of documents, traced Daniel and Green’s histories and came to a formal conclusion—with the help of a couple of members of Green’s lineage and supporting documents: Nathan Green, once freed, was the first master distiller of the Jack Daniel’s brand and the first African-American known to do it.

 

Other Resources:

The Story of Nearest Green

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