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The Marketplace: Online Business | Marketing | Finance| Lifestyle

The Marketplace is a weekly podcast posted every Sunday and hosted by Priest Willis, Sr. The podcast is created with you in mind and talks with a variety of industries such as education, business, sports, comedy, entrepreneurship and more!
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Now displaying: April, 2020

The Marketplace is a weekly podcast posted every Sunday and hosted by Priest Willis, Sr. The podcast is created with you in mind and talks with a variety of industry leaders in business, education, music, sports, comedy, entrepreneurship and more!

Apr 19, 2020

As CEO of ReviTrage, Nick is responsible for generating over $10M+ in revenue each month for his clients via digital/social promotion. 

What if I told you that one site alone can make or break your business in many ways. When sites have amazing viral success, it's a great story to share. When they fail, it can hurt for a long time.

Nick shared his successes in broadening his reach through new products and services—not dependent on Google—such as Reddit. Nick has spent a lot of time in what can appear to be a complex but welcoming community and today shares his insight into being a real part of this ever-growing community. Nick and I discuss...

  • Revenue generated for his clients and commissions paid to him.
  • What Reddit is?
  • Success that he's seen on Reddit
  • How to get involved in the Reddit community
  • The ways smart marketers and freelancers are using Reddit to drive traffic and generate leads
  • The differences between “brand platforms” (like Facebook) and “community platforms” like Reddit.
  • The types of content that perform best on community platforms.
  • and much more!
Apr 12, 2020

How can small businesses survive the turbulent times coming ahead in 2020. Businesses across the global have been faced with this very question. Trials and tribulations are nothing new to small businesses but sometimes harder to grasp your mind around when you didn't created the challenges it faces. Other entrepreneurs have been faced with these questions even outside of a pandemic. The only thing you have during a crisis is your conduct during it. I had a chance to talk with Paul Downs who started making custom furniture in 1986, shortly after graduating from the University of Pennsylvania with a degree in engineering. Downs has only one line on his résumé but has a wide variety of skills gained in thirty years of running his business.

His clients range from individuals and small businesses to Fortune 500 companies, all branches of the military, and foreign governments. Downs lives with his wife and three sons outside of Philadelphia.

In addition to running the business, Paul is a prolific writer. If you felt like your business was about to shut down, could you imagine reaching out to the New York Times with an offer to share the experience with thousands of people? Paul Downs thought it would make for a good story and he wrote for the NYTimes.com for 4-years before writing a “year in the life of my business” book: Boss Life.

You’ve never read a business book like Boss Life. The book quickly joined our list of “must reads” for all current and potential business owners. The work is the most honest and transparent business book that we have ever read and we encourage all of you to read it. If you felt like your business was about to shut down, could you imagine reaching out to the New York Times with an offer to share the experience with thousands of people? Paul Downs thought it would make for a good story and he wrote for the NYTimes.com for 4-years before writing a “year in the life of my business” book: Boss Life.

Sponsor/Partnership:

TubeBuddy’s channel management browser plugin helps content creators, brands, and networks save time and grow their brands directly from within YouTube.

Extra Links:

Paul Downs Forbes articles

Apr 5, 2020

Born and raised in Rye, New York, Jeff Amendola moved to North Carolina in 2009. When he arrived in Durham. North Carolina in his search for a career, he became a Durham Police Officer. He never forgot that as a kid, he would often go shopping along Arthur Avenue in the Bronx with his parents and come across a cigar factory where he would watch the torcedors roll cigars and decided to start in the cigar business after starting as a side hustle, he created his own Amendola Family Cigar Brands. He reached out to the cigar makers he’d befriended on Arthur Avenue to design him a signature cigar that he could use at his pop-up cigar events. 

While sitting at a live Watts & Ward event, Jeff and I discuss;

  • How he got started in cigars
  • Starting young in an "older" industry and creating a brand
  • Thoughts around saturation in the cigar market
  • How he promotes the brand (online, trade shows, events, etc)
  • Favorite Amendola Cigar
  • Working with different fillers and wrappers
  • U.S Food and Drug Administration (USFDA)  treatment on premium cigars vs. cigarettes.
  • Cigars for beginners
  • Cuban Cigars and much more!

Other Resources:

Sponsor/Partnership

The Beginner’s Guide To Outsourcing Your Business: Find, Hire, and Build Your Team Virtually Today! $2.99 Ebook on Amazon. Step-by-step guide every entrepreneur needs to build his or her business with the asset of working with virtual employees. Focusing on business growth, giving you the time to work less in the business and more time working on the business.

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